Advice, tutorials, news, training and expert advice on the Concrete5 content management system, ecommerce, website design, online marketing and social media optimization from Pixo Web Design & Strategy. To watch training videos visit our Concrete5 videos page. To learn more about our Concrete5 services or to get your own Concrete5 website please feel free to contact us.
I've been developing websites for 22 years now and loved every minute of it. One thing I've seen too frequently over the years is where someone hires a freelance developer and then at some point they disappear or tell you that they've got a new job and no longer will be able to work on the website for you, leaving you high and dry.
Some of the best website design work I think we've done in the last three years has been done for life insurance agents and agencies. I'm not just talking about design, but about some really cutting edge stuff that allows and agent or an agency to stand out in a very crowded marketplace. We've done some sites that found some truly niche markets that drove real revenue and did it without breaking the bank. I think that is one of the great things about the concrete5 content management system, is we are can deliver a site with lower cost, with a ton of functionality that allows business owners, marketers and agents to make real-time changes on their site that to stay ahead of market demands and allows a website to be a real marketing tool.
What makes a Great Life Insurance Website?
These are just a few of the things to consider when creating a life insurance website. How can we help you with your website? Let us bounce a few ideas off of you. Contact us at 720.334.PIXO (7496).
I've wrote about this some before, but it is a trend that seems to be gaining some steam. That is users using the phrase "near me" in their local searches. One great way to take advantage of this trend is to add "near me" appropriately to your website pages. In the Google My Business listings in the search results, Google uses proximity to find the best local results. But for the organic results it is kind of a mish mash of different results, depending on the search phrase. So for example, a search for "website design near me" or "SEO near me" might bring up local results, but also results for companies that have content that best matches that phrase. So by having that content on your website, you increase your changes of your business being found locally. Just a quick and free local SEO tip.
So you have probably seen the map results that show up at the top of some (but not all) search results on Google. Have you ever wondered how to rank in the Google My Business (GMB) map listings in the search results? Has your site been hit by the Google Possum update? Here are some secrets and things you can do to show up on the top of page #1 on Google in the local pack. The first step is to setup a Google My Business listing here. It is free and fairly easy to setup, but read this post first.
There are a few easy and basic things you can do for your Wordpress or concrete5 website to make it load pages faster and increase the page speed. It will usually take less than 5 minutes to get done and you'll have a better user experience and possibly better SEO rankings, buy that small time investment.
When I first started writing this post, I wasn't sure what I would be writing about. But as I started thinking about what we did this year we accomplished some amazing things. Late last year we opened up our new office in Midway, Utah, just outside of Park City. We continue to do great stuff in Denver, working with some very innovative companies and doing unique campaigns. I think some of the most interesting projects we did in 2017 were for clients around the United States. A couple were the first websites on their kind for their industry and are already having very interesting results.
Years ago I used to be asked about enterprise level content management using the concrete5 CMS. I don't hear those questions quite as much anymore. The U.S. Army uses concrete5 to manage content across all of their garrisons websites. Pixo has managed a Fortune 500 companies websites for years. All of 100+ sites all run on the concrete5 CMS. They chose concrete5 because of the flexibility it gives them to manage a number of different things as well as low level training required for their different entities to manage their websites.
For that same Fortune 500 company, we've launched 31 new websites in just two weeks for the client. Many of these websites are relatively large, but the tools in concrete5 allow us to easily setup new sites, add content and push the sites live in a relatively short amount of time.
To learn more about our enterprise level content management solutions, website design and development services, visit our Business Packages page.
It is rivalry week again. Our Denver clients might be a little less familiar, but our Utah clients know the "Holy War" is firing back up again on Saturday. From December 16th to December 22nd, get 20% off a new website for new clients or free search engine optimization (SEO) setup (our best offer of the entire year) if the BYU mens basketball team beats Utah. Hey, we'll even give Utah fans 20% off, because we love all fans. Custom design, mobile friendly and powerful business websites built to your specifications. Please take advantage of this great offer. Contact us today!
Had an interesting conversation with a client this weekend about his ranking in the search engines. When you do a search for 'Roatan real estate' on Google he has come up in the #1 position on Google ever since we started doing search engine optimization for him. However, this last week, when he started doing searches he started seeing himself in the #2 position. When I do the same search it always come up in position #1 and in my third party rank tracking report he has come up #1 every week for months. So his question was why did he drop?
The answer to that question is he didn't (kind of). Multiple things can influence search results outside of the typical ranking algorithm. I thought it might be interesting to cover some of those here.
Looking for a concrete5 video for the latest version of the concrete5 CMS? You've come to the right place. This full training video will show you how to edit content, add pages, add blocks and much more in this complete concrete5 tutorial.
Are you looking for a great eCommerce for your concrete5 5.8 website? The Community Store will be the solution for you. With the Community Store ecommerce add-on for Concrete5 you can easily add products to a great shopping cart system with a number of great tools. Community Store is simple to use. See a real site in action here.
Some of the features include:
Need the Community Store add-on customized for your concrete5 website? You've come to the right place. We have a great deal of experience with both concrete5 and eCommerce systems and can build you a great eCommerce website, with the features you need. We can also build a custom concrete5 theme to your specifications, utilizing the latest techniques in user interface design to help drive sales. Let us know what we can do for you.
I always start off discussions with clients about website content with this. "It will probably take more time than you think, but it will be a great process for you to help define your business." Quality website content is not easy to write because not all of us are writers, but more importantly it can be a challenge to define your business, be engaging and differentiate yourself from your competition. Really, quality content isn't something Google defines for great rankings. It is really the reverse. Great content can drive great website rankings.
One year ago today, we opened our new office in Midway, UT (just outside of Park City). What an incredible year! The community really embraced us more than could be expected and we've done some amazing things for local businesses. Only weeks after moving in we started search engine optimization (SEO) work for one local power equipment rental company and literally within three weeks we had them up on page #1 of Google. Built a website for a new clinical counseling service company in Heber City and in the first week they got a new client from off the website. Also, had some very successful campaigns for local recreational vehicle rental shop and a really amazing landscape design company in Midway, to just name a few.
When we aren't working hard, we play hard. And BIG. For ten years how we've grown giant pumpkins in the Pixo garden. We have fun here. This year we are hoping the pumpkin will be over 1,000 pounds. The picture below is not Photoshopped (if it was Photoshopped we would have made it even bigger--lol).
I remember in late 2008 getting calls from wise business owners who were looking to drive new business at the start of the Great Recession. They had slashed their marketing budgets, but still need to find new business and online marketing was their best strategy. Basically you can market online to most any segment with any amount of marketing dollars (large or small). Often times startup businesses, companies that are re-strategizing or business in a depressed market can revitalize their business by strategic investing in online advertising and marketing such as Adwords, Facebook ads or search engine optimization.
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