Website Audit Services
Find What’s Holding Your Website Back.
Pixo combines website design, conversion strategy, analytics, SEO, Answer Engine Optimization (AEO) and content strategy into one comprehensive website marketing audit. For a single company or an entire portfolio of brands, we identify what is working, what is not, and where the highest-value opportunities are.
More Than an SEO Audit.
A website can rank well and still fail to generate business. It can look impressive and still confuse visitors--or AI.
Pixo evaluates the complete digital experience, connecting design, usability, conversion paths, search visibility, AI visibility and content into one practical strategy.
-
AUDIT / 01
Website Design & UX Audit
Evaluate credibility, differentiation and usability.
- Visual design and brand consistency
- Navigation and information architecture
- Mobile experience
- Messaging hierarchy
- Usability opportunities
-
AUDIT / 02
Conversion Rate Optimization Audit
Find friction between traffic and the actions that create business value.
- Calls to action
- Lead forms and contact paths
- Landing pages
- Trust signals
- Conversion funnels
-
AUDIT / 03
SEO Audit
Review technical, on-page and strategic factors affecting organic visibility.
- Technical SEO
- Keyword targeting
- On-page optimization
- Local SEO
- Schema and site structure
- Competitive gaps
-
AUDIT / 04
AEO & AI Visibility Audit
Assess whether your site is structured to be understood and surfaced by AI-powered search.
- AI-search visibility
- Entity clarity
- Question coverage
- Structured content and schema
- Topical authorit
-
AUDIT / 05
Content Strategy Audit
Determine whether your content supports customer questions, search demand, topical authority and business outcomes.
- Content inventory and gaps
- Topic and keyword opportunities
- Service and location strategy
- Editorial opportunities
- SEO + AEO content roadmap
-
AUDIT / 06
Technical Audit
Identify technical issues that affect website performance, reliability, security and the user experience.
- Website speed and Core Web Vitals
- Mobile and cross-browser performance
- Broken links, errors and redirects
- CMS, database, plugins and software health
- Website security and SSL
One Audit Strategy. Multiple Brands.
For parent companies, holding companies, franchise groups and organizations managing multiple websites, Pixo can evaluate each digital property individually while also looking across the portfolio.
We identify brand-specific issues as well as shared technical problems, duplicated content, inconsistent conversion patterns, SEO overlap and opportunities for standards that can be applied across the organization.
The result is a portfolio-level view for leadership plus actionable recommendations for each company.
We Don’t Just Find Problems.
Because Pixo also designs, develops and markets websites, our recommendations are grounded in proven strategy—not theory.
For more than 23 years, Pixo has worked with organizations ranging from small businesses to major brands, universities, insurance companies, law firms, retailers and technology companies.
-
Retail
+28% Sales
Ecommerce sales increased by 28% in just three months for a high-end beverage retailer.
-
InsurTech Platform
+$9.1 Million in Sales
A jump from $2 million to $11.1 million in premium sales in 6 months for insurance platform.
-
Non-Profit
+72% Revenue
Donation revenue per visitor shot up by 72% for an education foundation.
-
B2B
+12% Signups
A 12% increase in distributor signups for a small business we worked closely with.
Start Seeing Your Websites the Way Your Customers and Search Engines Do.
Whether you need to evaluate one website or an entire family of companies, Pixo can identify the opportunities that matter most and create a practical roadmap for improving design, conversions, SEO, AEO and content.